Press Release

Sastaticket.pk Spreads Love this Valentine’s Day with an Amazing Offer

Posted on by Kinza Tariq

Karachi, February 02, 2017: The day of love is fast approaching and Sastaticket.pk has a remarkable offer to surprise your loved ones on Valentine’s Day. The online ticketing & accommodation portal is offering incredible discounts on domestic hotels and domestic flights for travelers seeking an exquisite escapade with their beloveds.

Couples can get PKR 1,500/- off on their hotel & ticket bookings while booking for two persons. Moreover, this offer is applicable on Pakistan International Airlines’ (PIA) and Shaheen Air International’s (SAI) domestic flights.

To top it off, Sastaticket.pk also has a unique gift voucher where one can get PKR 2,000/- off on their next purchase. This gift is sure to amaze loved ones and is available until February 28, 2017.

Shazil Mehkri, CEO, Sastaticket.pk (Pvt.) Ltd. ecstatically announced the Valentine’s Day deal. He stated that: “Valentine’s Day is a day filled with love and warmth for everyone and Sastaticket.pk aims to amplify that love and warmth for people in Pakistan and abroad. We deliver a wide range of exciting travel products coupled with an efficient travel service that stands at par with global standards. We are hopeful that with this attractive offer, people will be looking forward to a fantastic getaway with their loved ones.”

To get all the details on the Valentine’s Day offer, people can visit Sastaticket.pk and grab the amazing discounts right away.

Dawood Public School Celebrates 69th Independence Day of Pakistan

Posted on by Kinza Tariq


Bright and enthusiastic students of Dawood Public School lined-up early morning on the schoolyard where the aura was brimming with patriotism. This was the moment when more than 1,300 students from DPS came together to form a human flag!

Their love for the homeland was reflected on their faces as they made their way on to their designated places. Students from Class 2 all the way up till A’ Levels participated wholeheartedly in this endeavor – put together after stringent rehearsals in just three days.

It was an astounding spectacle of unity and togetherness. The atmosphere was full of fervent tunes of national songs. Such celebrations evoke the true spirit of patriotism amongst the younger generation and serve as a testimony that in unison, we can achieve remarkable feats.

Coke Studio creates unique music experience for the Hearing Impaired.!!

Posted on by Kinza Tariq

Where words fail, music speaks.
-Hans Christian Andersen

Karachi, July 30, 2016: Preceding the launch of Coke Studio Season 9, Pakistan’s biggest music platform, Coca-Cola Pakistan has created a unique music experience for the Deaf Community of Pakistan. Innovative technology combined with the platform’s philosophy of inclusivity, Coke Studio for the Deaf enables people with little or no hearing ability to get the basic experience of music.

At the heart of the unique studio-like set-up enabling hearing impaired persons to feel and experience the music of Coke Studio, is a special sofa or couch embedded with hundreds of vibration engines and LED lights that are synced with the sound of the song being played. A grand LED installation around the couch provides synchronized mood lighting to elevate the experience visually. Finally an LED screen in front of the sofa displays the video playback, while the studio is propped with guitars on stands, a drum kit and a keyboard on a stand adding to the overall ambience.

The setup invented in China, was first tested out by the Coca-Cola brand team earlier this year when it was installed in Bangkok. A group of 8 students and faculty of the Deaf Reach School were taken to Bangkok to try out the system first hand. Their experience was nothing short of remarkable, with the group members actually experiencing Coke Studio for the very first time in their lives! Based on this great success, Coca-Cola Pakistan decided to acquire the system for long-term use in Pakistan, with a vision to enable more people from the Deaf Community to also experience the music of Coke Studio. The system is expected to reach Pakistan in the near future.

In a statement about the event, the General Manager of Coca-Cola Pakistan, Rizwan U. Khan stated, “Coca-Cola, because of its all inclusive brand trait, revolves around bringing people together. It shrinks social barriers and encourages people to share their emotions and experiences. However, despite reaching the masses, an estimated 9 million of our population have some form of hearing impairment, and have not experienced the magic of Coke Studio. We are really happy that we are now able to make them a part of this unique experience and keep them connected with other people who have been enjoying Coke Studio for the past 8 years.”

Richard Geary, founder and director of the Deaf Reach Program in Pakistan for the past 30 years endorsed the partnership with Coke Studio, “Our collaboration with Coke Studio reflects our approach towards opening new experiences for the Deaf Community and creating enabling opportunities for their inclusion and success. Coke Studio’s new initiative will not only draw a circle to include those who are often marginalized, but serve to create more awareness and acceptance from the mainstream audience, helping them to better understand the challenges faced by those with a hearing impairment.”

Season 9 of Coke Studio, the biggest and the boldest yet, is expected to be launched in early August. It will feature both established artists and many talented newcomers, for whom Coke Studio promises to be a launch pad for their careers, as it has been for others before them in the past 8 seasons.

Infinix Launches its Hot S Smartphone..!!

Posted on by Kinza Tariq

Infinix Mobility have officially launched Hot S & Noise cancelling earphones in Pakistan on 28th July, 2016. The event was held at Marriott Karachi and host by Anoushey Ashraf, a well-known media celebrity. Another star of the evening was MR, Andy Yan, Vice-president Infinix Mobility, who unveiled the products as well as provided information regarding them.

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With the launch of the new smartphone, Infinix has introduced many new features for the first time in the company’s history. The phone is equipped with an 8 MP front shooter, which is capable of taking wide 120 degree selfies as well as offering excellent low light photography.  The company also listened to the customer feedback and added a fingerprint scanner to protect the data and privacy of the consumers. This feature was the most sought after by the Infinix fans since its launch in Pakistan last year. Hot S is by far the best looking phone by Infinix, thanks to its metallic body and minimal bezels.The Phone offers a 5.2 inch HD display coupled with a massive 3000 mAH battery which should last more than a day for an average user.

The Key specifications of Infinix Hot S are:

  • Premium Metallic body.
  • 5.2 inch Full HD Display with Glass Protection
  • 13MP Rear & 8MP Front Camera,  1.4 µm ultra pixel, Dual LED. Which means you can take amazing selfies 😉
  • Touch Fingerprint Scanner
  • Price: Rs. 16,899 🙂

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The company also introduced its new Android User Interface called XOS. Just like its predecessor (XUI) it offers power efficiency and at the same time buttery smooth user experience. XOS comes with some pretty sleek features such as Magic Movie. Now you can add filters to your videos and make them more interesting without the need of any video editing tool. Furthermore, XOS offering enhanced security by offering features like Xhide; this can help you to hide certain apps, contact, messages and other personal things that you do not want your friends & family to browse. Moreover, sharing content between Infinix phones is also made easy via Xshare, this feature does not require any network connection to work.

The next amazing highlight of the event was the noise-cancelling earphones (XE02); this is something which users were eagerly anticipating from Infinix since the rumors about hem first started circulating in Africa earlier this month. The earphones promises to block out the surrounding sounds with its noise-cancelling feature and help the user focus just on the music that he/she wants to hear.

The noise-cancelling earphones utilize cutting edge noise canceling technology and high-performance automated noise reduction IC for 95% noise canceling efficiency. A single keystroke will filter out noise and purify sound for an intimately private world.

110 dB SNR high definition audio and distinct gradation restores music like it was meant to be heard. Uncompromised music interpretation has led to the purity of XE02 Hi-Fi sound.

XE02 has an outstanding exterior that integrates bionic design and engineering. It is the perfect combination of art and technology. The metallic sheen of aviation aluminum alloy and the dazzling design of diamond textures emit surreal interstellar beauty. The noise canceling box features a unique 2.5D wraparound design. Other features include shark fin ear caps, oval in-ear buds, and an exterior with exquisite disc texture. These defining highlights make Infinix XE02 instantly recognizable. The red-green-yellow tri color LED indicator is both functional and aesthetically appealing; it helps distinguish headphone status between states such as noise canceling, charging, and insufficient power. On a full charge, XE02 can provide up to 10 hours of continuous usage and uninterrupted music.

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Sarah Anees showcased her Eid Collection 2016

Posted on by Kinza Tariq

Karachi– 24th June, 2016: Sarah Anees showcased her Eid and Summer collection recently at Ensemble, Karachi.

This 2016 Collection focuses on semi-formals and formals, with focus on Eid-friendly attire. Each outfit is ordained with intricate embellishments and hand embroidery.

A graduate of the prestigious Pakistan School of Fashion Design, Sarah Anees has been involved in designing and working in fashion since 2008. She previously worked with the likes of Maheen Khan and Amir Adnan where she contributed to revitalizing the labels with her bold and progressive take on the timeless and traditional. Her work for the aforementioned brands won rave reviews and was showcased in Fashion Pakistan Week.

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Lakhany Silk Mills Launches its New Eid Collection

Posted on by Kinza Tariq

[Karachi: 13th June 2016]: Lakhany Silk Mills has teamed up with the acclaimed fashion designer Zainab Chottani to launch their Eid Formals, on the 15th of June 2016, across Pakistan.

The Eid Collection featuring 5 designs, in two colors each, is made of premium quality chiffon and silk; accented with vintage baroque and Victorian floral along with intricate cut-work and colorful digital printed pure silk dupattas ideal for the festive season.

“I’ve endeavored to stay true to our brand, by creating attires that are not just dazzling formal wear, but are a comfort for the wearer and beholder alike. Ease of wear helps amplify the look of an attire. If you feel good wearing it, you will carry it with more confidence and panache. Our Eid Collection is a unique combination of beautiful embroidery work and quality fabrics that will create a perfect fusion on trending and traditional.”

Zainab Chottani further added.

“We have collaborated with Zainab Chottani to create a mesmerizing collection this Eid. This collection is unique as even though it is formal wear it has ease and comfort of being of everyday wear said Mr. Rizwan Lakhany, Director – Lakhany Silk Mills.

Zainab ChottaniEid Collection by LSM Fabrics will be available at all leading outlets and online on www.lsmfabrics.com from 15th June, 2016.


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Mobilink Exclusively Launches ‘Alcatel IDOL 3’ in Pakistan

Posted on by Kinza Tariq

Islamabad – 18 May, 2016: Mobilink has announced it will soon be exclusively launching Alcatel IDOL 3, the world’s first reversible smartphone, across Pakistan. The launch is in line with Mobilink’s strategy of introducing affordable 3G devices in the market to speed-up the uptake of high-speed mobile internet in a bid to reach its goal of a digitally enabled Pakistan.

Speaking about the reason behind the collaboration with Alcatel , Muhammad Ali Khan, Head of Data & Devices – Mobilink commented,

“We are committed to consistently introduce the most appealing and innovative smartphones in the market in support of our digital enablement goals. Alcatel IDOL 3 provides customers with the opportunity to experience Mobilink’s superior data services on one of 2016’s best budget phones.”

Speaking about the reason behind the collaboration with Mobilink, Nauman Durrani, General Manager Middle East, Pakistan and Egypt – Alcatel commented,

“Alcatel is one of the largest handset manufacturer in the world and our goal is democratizing innovation. We are pleased to launch Alcatel Idol 3 in Pakistan with partnership with Mobilink”

Packing the best in flagship smartphone specs, the IDOL 3 delivers on three key user experiences: sound, camera and display. Dual front-facing JBL Audio speakers make the IDOL 3 an on-the-go sound system, without the need of an additional Bluetooth speaker. The 13MP main camera has an industry-leading Sony IMX sensor, offering superior low-light performance.  And the display has also been specially tuned by Technicolor, giving colors on the 5.5” Full HD screen more richness and vibrancy, and better viewing in sunlight conditions. Additionally Alcatel Idol3 comes with free JBL in ear earphones worth Rs7000.

The Alcatel IDOL 3 is thin, light, and fast enough to do just about anything a user wants from a proper smartphone. On the inside, it has an octa-core Qualcommm Snapdragon 615 processor, 2GB of RAM and 16GB of internal storage running a very close stock version of Android 5.0.2 Lollipop.

The phone offers unique enhancements like the fully reversible user interface that makes the screen adaptive to be right side up, even if the phone itself is upside down.

The device will soon be available at all Mobilink Business Centers for an approximate price of PKR 25,999. Customers availing this opportunity will also be given six months of free Jazz internet (subject to limit of 1GB per month).

 

Mobilink to Launch Pakistan’s Largest Tech Incubator under the National ICT R&D Fund..!!

Posted on by Kinza Tariq

Islamabad – 18 May, 2016: In order to boost Pakistan’s vibrant and emerging Tech ecosystem, Mobilink is all set to establish Jazz’s  ‘National Incubation Center’. The center will build upon the Government’s ambition for a Digital Pakistan and will be setup under the National ICT R&D fund.

The incubation center will be a first of its kind innovation hub to nurture and grow talent from across Pakistan under the unique ‘Jazz XLR8 Program’. The program will bridge the gap between Entrepreneurs, Innovators and Investors, while providing state-of-the-art incubation facilities and access to experts and advisers.

On this welcome move by the government to make a meaningful impact on the burgeoning tech industry, Dr. Ismail Shah, Chairman PTA and acting CEO of the ICT R&D fund said, “We are excited to launch the National Incubation Center to support the talented youth of Pakistan and an experienced partner like Mobilink will definitely help in raising the bar for startups in the country.”

Jeffrey Hedberg, President & CEO – Mobilink, upon signing the MoU with the ICT R&D Fund, said,

“This is the time for Pakistani startups to take charge of their digital destiny and it gives us immense pleasure to be working with the Government of Pakistan in building the foundation of a sustainable tech ecosystem.A joint public-private partnership provides resources and expertise to enable young entrepreneurs to fulfill their potential and assists them in making their mark across the communities of Pakistan.”

“As a leader in the Digital Revolution, we see a lot of untapped opportunity and potential in the Pakistani market with young resilient startups eager to change the world. We aim to inspire, support and grow our local talent as they band together to lead Pakistan towards a better future in line with our brand ambitions. By taking a hold of such an opportunity, we want the world to know that our country’s youth has immense potential and are willing to use that potential to bring positive changes in the society,”

added Aamir Ibrahim, Deputy CEO & CCO – Mobilink.

Mobilink will be operating this world class incubator with its service delivery partner Team Up, bringing expertise of seasoned industry veterans like Zouhair Khaliq and Pervaiz Abbasi, who shall be leading the operations. Jazz’s National Incubation Center could start scouting for Pakistan’s next top startups as early as July 2016.

This latest initiative is also aligned with VimpelCom’s group-wide ‘Make Your Mark’ (MYM) program. Under the program Mobilink has collaborated with LUMS Center for Entrepreneurship (LCE) to provide support and mentor-ship to 15 startups currently incubated there. VimpelCom and its operating companies are working across the globe to enhance entrepreneurial ecosystem and to provide guidance to the new generation of digital entrepreneurs. Similar programs are also being implemented in Eurasia, Algeria, Italy and Bangladesh.

‘Suno!’ the Unheard Plight of Mental Illness.

Posted on by Kinza Tariq

The Dawood Foundation (TDF) in collaboration with Taskeen is presenting a theatrical performance ‘Suno!’ to break the stereotypes associated with mental health Illness

Introductory video HERE

Karachi, April 27, 2016: The Dawood Foundation in collaboration with Taskeen [an initiative of the Pakistan Association for Mental Health (PAMH), Humanity Initiative and CareforHealth] has launched a year-long extensive campaign to educate people and create awareness regarding mental illness in our society. The campaign advocates that mental illness is not a taboo and can be treated like any other disease/disorder.
The first initiative under this campaign is a theater play called ‘Suno!’, directed by the talented filmmaker Hamza Bangash. The play is set to bring the stage alive in Karachi from April 27th -30th , 2016 at The Arts Council. Inspired by the real-life events of a volunteer of Taskeen – a person suffering from bipolar disorder, the theatrical drama ‘Suno!’  highlights a middle class family’s struggle to come to terms with their son’s mental health problems. A heartwarming coming-of- age story, Suno! will take its viewer through a whole gamut of emotions.
Speaking about the initiative, Sabrina Dawood, CEO, The Dawood Foundation said:

 “Mental illness requires compassion, empathy and understanding. It is a human condition and requires us to be humane. It is not a condition from which only a few suffer. The trauma and violence that we as a society are enduring due to terrorism and natural disasters, are taking their toll. While the scars of the body are visible and heal; those in the mind remain unresolved and fester. It is for this reason that The Dawood Foundation believes it is crucial to support initiatives such as this, which reduce the amount of suffering caused by lack of knowledge.”

The Dawood Foundation is committed to supporting educational awareness causes for the betterment of society. The prevalence of mental illnesses is increasing and its impact on the population needs to be emphasized. The Foundation hopes that projects such as this will promote much needed social change and create a space for people to reach for help. Studies show that 1 in 4 people suffer from a mental health problem in Pakistan whereas an estimated 30% of the people living in Karachi face anxiety and depressive disorders.*

These statistics demonstrate the magnitude of psychological disorders in Pakistan. With the growing size of this problem, the human toll of neglecting mental health can no longer be ignored. It is, therefore, imperative to create a general comprehension of what mental health problems are and an acceptance for those people who are suffering from mental illnesses. Unfortunately the scenarios for these patients are bleak, as many sufferers never seek treatment and may suffer from a range of societal reactions; from just being misunderstood to being ridiculed or at its worse; completely shunned by society.

Commenting on the importance of this campaign, Beenish Nafees, a psychologist and co-founder of Taskeen said:

“PAMH, through Taskeen, has been working for many years to create awareness and alleviate the stigma which is associated with mental health that is a result of chemical imbalance. Today, patients can be treated with psychotherapy, psychopharmacology and other therapies and we must support people to seek the right treatment. Our collaboration with The Dawood Foundation will further strengthen our awareness campaign on mental illness.”

Apart from the play, other activities are planned to be conducted over the year across Pakistan to meet the target of campaign. These activities include: community-based awareness workshops, radio programs, public service messages on television/radio channels, social media campaign and SMS service. These efforts attempt to spread awareness about the importance of practicing emotional hygiene and how to identify and deal with mental health problems.
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Infinix Mobility introduces Infinix NOTE 2 LTE to Pakistan for New Year 2016

Posted on by Kinza Tariq


Karachi, Pakistan – December 26, 2015 – Infinix Mobility the No.1 online Smartphone brand in Africa announced its latest NOTE series product, the brand new Infinix NOTE 2 LTE in a star studded launch event at Movenpick Hotel.

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“Customers response toward Infinix HOT NOTE had been so positive, with Infinix NOTE 2 we want to raise the bar and offer better product. Infinix Mobility is offering new dimensions and new features that will simplify your daily use”, said Benjamin Jiang Infinix Mobility’s CEO.

High performances that fit you

The Infinix NOTE 2 LTE offers a bright and large 5.98” inch screen with slim bezels that maximize the space of the display. Its stunning HD 720 X1280 resolution display reproduces natural colors with deep contrast. The 5.98” inch screen enhances productivity tasks such as email, writing down notes or even business Visio-conferences had never been that easy.
NOTE 2 LTE is equipped with an advanced 13 Mega pixel rear camera and an optimized 3P lens 2 Mega pixel front camera f/2.0 aperture. The rear camera features a Samsung S5K3M2 ISOCELL CMOS sensor and 5P lens with an f/2.0 sensor aperture offering a 78 degree shooting angle.
Smartphones have become an integral part of our lives and are far more than just a means to make a call. It is important that your smartphone has a strong battery life for you to be able to enjoy all its’ features uninterrupted. Talking about battery; NOTE 2 LTE is built with a 4040 mAh Li-polymer battery.  The large battery is made to last for 2 days. With a 4040 mAh battery, it allows for 80% more daily tasks and productivity. Up to 30 hours talk time, 12 hours of video viewing, 45 hours of music listening and 10 hours of Internet experience.
Practical, smart and fun smart gestures feature allow controlling display by designing letters as short cut to access your Smartphone functions. Double tap to lock/unlock your screen, design a “C” to access camera and an “M” to access your playlist.

Speed as watchword

Infinix Mobility chooses MT6753 Mediatek chipset to empower NOTE 2 LTE. The electronic component is based on ARM® Cortex®-A53 64-bit octa-core processor 1.3 GHz. The MT6753 support high performance wireless networks including 4G LTE.
NOTE 2 LTE’s predecessor was released with 2GB RAM. The large RAM facilitates multi tasking experience; it is up to 30 Apps that can be opened and smoothly used without any system crash.
With fast charging technology, Infinix NOTE 2 LTE will definitely simplify and improve users’ life. While Infinix HOT NOTE provides a 20 min charging time for 7 hours performance, NOTE 2 improved fast charging feature by 50% offering a 15 min fast charge for 8 hours with a 4.5A current.

Software revolution is engaged

Software speaking, NOTE 2 LTE comes with a fresh and redesigned User Interface named XUI. XUI offers a better design, faster screen responsiveness and is energy efficient. The interface comes with a series of new features and Apps. Users can access to a variety of pre-installed themes to customize their Infinix NOTE 2 LTE.
“At Infinix Mobility, Our software department hardly works to get users feedbacks to deliver tailored smart phones. Our goal is to bring customizable services and features to our loyal users.” Said JACKIE PENG Infinix Mobility’s Country Manager.
NOTE 2 LTE users can directly leave their suggestions through “User feedback” application. In addition, Infinix Mobility has developed a cloud service called “X Contacts”. It is now possible to back up your personal contact to the cloud and always stay in touch with your family, friends and network whatever happens to your device. It is safe, friendly and free.

Infinix NOTE 2 LTE specifications

 

  • Network: 2G GSM: 850/900/1800/1900 – 3G WCDMA: 900/2100 -4G FDD：B1/B3/B5/B8/B20
  • Dual sim
  • Processor: CPU; 1.3GHz Octa-core, 64bit, MT6753 – GPU; ARM Mali-T720 MP3 450MHz builds in CPU
  • Display: 98“ inch HD (720 X1280)
  • OS: Android 5.1 (Lollipop)
  • Camera: rear facing; 13 Mega pixel 5P lens f/2.0 with Flash LED – front facing; 2 Mega pixel 3P lens
  • f/2.2
  • Memory: 16 GB ROM + 2 GB RAM– support SD card up to 32GB
  • Dimension: 159.5 X 82.5 X 9.3 mm– 194g
  • Battery: 4040 mAh Li-polymer built-in – 4.5X fast charging
  • Additional features: smart gestures – ultra power saving mode
  • Retail Price: 16,999 PKR

 

So, now you know which one to buy 😉


The most advanced NOTE series product ever, is available in exclusively on DARAZ.PK for now.